Scarves highlight your best feature. Being your face. It's about drawing the eye up to your face. Like a statement necklace. In the 'what I wore today thread'. I posted 3 different links to videos on how to wear scarves. One is for a Pirose scarf which is dry easy to wear. Others are for a cute way to wear a scarf by braiding it. This can be done with a thicker rectangle OS skinny rectangle or oval. The 3rd video showed 25 ways scarves. Love those videos.
If you aren't used to wearing scarves, I am still awkward, it may feel awkward for awhile and feel it's not flattering. However I get lots of comments on what pretty colors, how the color makes my hair look richer, or it brings a nice glow to my skin or how did I tie the scarf. I still feel like it's not flattering because I am not comfortable. But the comments I am getting says that I am choosing well.
Give yourself time to get used to wearing your scarves. Biggest thing I can suggest...chose your colors well. It needs to compliment your coloring. Then how you wear it won't really matter.